Freelance AI SEO in South Africa, UK & US
Ensure your business is recommended when users search using AI. I optimize websites and brand footprints to rank in ChatGPT, Perplexity, Gemini, and Claude citations.

Search is Changing. Is Your Brand Visible?
Traditional SEO was about ranking in the top ten blue links of Google. AI SEO (Generative Engine Optimisation or GEO) is about ensuring your brand is cited and recommended when users ask complex questions in conversational search engines.
Search systems like Perplexity, Gemini, and ChatGPT Search rely on real-time web retrieval. They scan websites to compile answers, citing their sources. If your content is not optimized for retrieval models, or if your brand footprint is weak, these engines will ignore you in favor of competitors.
My freelance AI SEO services combine technical optimization (crawling directives and semantic structured data) with content strategy (factual density and RAG alignment) and off-page digital PR to secure your position in AI responses.
Looking for Grok Search Optimisation?
xAI's Grok searches the web using standard crawlers while also gathering real-time posts from X (formerly Twitter). Optimizing for Grok requires a specific strategy. Discover how I can help your brand win citations on xAI's assistant.
Explore Grok Visibility OptimisationWhy invest in AI SEO?
- Capture high-intent traffic from users who rely on ChatGPT and Perplexity for product research.
- Protect your brand's share of voice as traditional search engine result page layouts shift towards generative summaries.
- Build domain authority through clean, citable documentation and robust off-page community footprint.

AI Search Optimisation Areas
A multi-layered methodology to optimize your site structure, copy, and off-page presence for LLM retrieval models.
Generative Engine Optimisation (GEO)
Restructuring content to feature high factual density, statistics, direct quotes from experts, and clear formatting that Retrieval-Augmented Generation (RAG) models prefer when selecting sources.
AI Bot Crawlability & Machine Feeds
Designing bot-friendly navigation directives. Setting up machine-readable routes such as `llms.txt` and clean XML schemas to minimize LLM token usage and indexing latency.
Off-Page Authority Footprint
Ensuring positive brand context exists on external sources like Reddit, Quora, and industry roundups, which are heavily weighted in LLM training corpora and real-time citation selections.
Supported AI Engines & Models
I build visibility across the leading generative platforms that customers in South Africa use to search, research, and evaluate brands.
ChatGPT (OpenAI)
Optimize for `OAI-SearchBot` live web index searches and RAG retrieval pipelines. I help structure roots like `/llms.txt` and boost page Information Gain to secure clickable source citations.
Explore ChatGPT OptimisationGrok (xAI)
Align your X (Twitter) profile entity details with your website domain via JSON-LD `sameAs` array mappings and establish verified mention placements in public feeds where Grok retrieves real-time answers.
Explore Grok OptimisationGoogle AI Mode (Gemini App)
Manage training ingestion permissions using custom `Google-Extended` crawler directives in your robots.txt and structure domain records to align with Google's Knowledge Graph database.
Explore Gemini OptimisationGoogle AI Overviews
Defend click-through rates (CTR) and win placements in SERP carousel cards using concise Answer-First layout structures, custom tables, list hierarchies, and organization schema tags.
Explore AI Overviews OptimisationClaude (Anthropic)
Submit and index sitemaps directly with the Brave Search API which grounds Claude's real-time queries. I optimize page payloads to load cleanly inside Claude's fetch context windows.
Explore Claude OptimisationPerplexity (Conversational RAG)
Optimize for `PerplexityBot` crawling agents and build source citation attribution signals. I audit prompt results, verify entity consistency, and align schema formats to ensure visibility.
Explore Perplexity Optimisation
AI SEO Deliverables
I build actionable frameworks to maximize your brand visibility in AI-generated answers. Clear, structured recommendations designed for developers, content creators, and marketing managers.
LLM Visibility & Citation Audit
I audit how your brand is perceived by AI models, tracking recommendations, citations, and mentions across ChatGPT, Claude, Gemini, and Perplexity.
Structured AI Feed & Schema (llms.txt)
Setting up semantic HTML, JSON-LD schema, and a custom llms.txt file to feed clean, structured, and easy-to-cite markdown directly to AI crawlers.
Generative Engine Optimisation (GEO)
Restructuring landing pages and blog content for Retrieval-Augmented Generation (RAG). I improve factual density, authoritative formatting, and citation signals.
Off-Page Sentiment & Forum Footprint
Building organic references on Reddit, Quora, and high-authority industry roundups where AI bots scrape data to formulate their answers.
How Delivery Works
A lean freelance process built around clear decisions, low meeting overhead, and easy handoff to your team.
Focused onboarding
A short kickoff and access checklist for GSC, GA4, crawl access, brand notes, and key business goals.
Prioritized action board
Recommendations are organized by impact, effort, owner, and next step instead of buried in a static report.
Loom walkthroughs
Important findings are explained in short videos your team can share with developers, writers, or stakeholders.
Async-first support
The process is built for focused execution, with clear written updates and limited calls where they genuinely help.
Best Fit
This works best for teams that already have momentum and need senior SEO direction, not a generic checklist or another recurring meeting.
- You have an established website with existing organic data.
- You have developers, writers, or internal owners who can implement recommendations.
- You value senior strategic direction, clear priorities, and practical documentation.
Related freelance SEO services
Featured Insights
Deep dives into search engine optimization, AI visibility, and marketing strategy.
AI Overviews vs Traditional Search: The Real Impact on Clicks Across Industries
A practical breakdown of how Google AI Overviews are affecting CTR, zero-click searches, and SEO performance across SaaS, eCommerce, and healthcare.
Best AI Search Visibility Tools: Scraping vs. API Tracking
A comparison of the top AI search visibility and GEO tools. Learn the difference between SERP scraping and prompt-based API tracking like Peec.
Best LLM Visibility Strategies for Increasing Visibility and Conversions
Learn the LLM visibility strategies that help brands earn AI mentions, shape entity context, and turn AI search visibility into qualified demand.
AI SEO Service Locations
Optimizing search visibility for businesses in South Africa's primary economic hubs.
Ready to optimize for the future of search?
Let's audit your visibility in ChatGPT, Gemini, Claude, and Perplexity, and build a strategy to win citations.
Book an AI SEO Strategy Call